Seeking a data-driven Demand Generation team member to lead campaigns driving user adoption and expansion, focusing on multi-channel campaign management, email nurture, website optimization, and paid channels.
Responsibilities
Manage and scale AI-driven nurture flows
Develop and execute demand generation campaigns
Lead multi-channel campaign management
Enhance user experiences and conversions on website
Define KPIs and optimize campaigns
Create personalized messaging
Partner with Sales and SDRs
Requirements
2+ years of B2B SaaS demand generation experience
Expertise in email nurture, website optimization, and paid media
Foundational understanding of AI prompt writing
Data-driven mindset with proficiency in analytics tools
Ability to collaborate with cross-functional teams