Job Description

iCapital seeks a Content Marketing Manager to support field-based sales leaders in creating content for advisor and client education and alternative investment product sales, requiring a deep understanding of private markets and the ability to translate complex financial concepts into compelling content.

Responsibilities

• Create and manage content roadmap aligning with sales goals
• Develop content and presentations positioning iCapital as an authority
• Build content catalogue and address needs
• Identify partnership areas to support asset growth
• Customize content and messaging for client segmentation
• Build learning curriculum for advisor training
• Create deck library for sales efforts
• Work on new campaign ideas and collateral
• Track content performance metrics and optimize
• Ensure materials align with regulatory standards

Requirements

• Intermediate to advanced knowledge of Alternative Investment asset class
• 10+ years of relevant work experience in content marketing
• Bachelor’s degree in marketing, communications, finance or related field
• CFA or CAIA designation is a plus
• Exceptional writing, editing and storytelling skills
• High level of proficiency with Powerpoint
• Ability to work in a fast-paced environment
• Ability to maintain high productivity and manage multiple priorities

Benefits

• No benefits