PAID MEDIA MANAGER

Mochi Health
Full-time
San Francisco, CA
$180,000 - $220,000
Posted on 6 months ago

Job Description

Mochi Health is seeking a creative Paid Media Manager to drive impactful results through performance marketing strategies. This in-person role in San Francisco involves daily performance analysis, campaign optimization, and strategic recommendations to maximize ROI within budget constraints.

Responsibilities

  • Support marketing channels with daily performance analysis and optimization
  • Structure performance reports based on media, internal data, and KPIs
  • Support campaigns by leveraging first and third-party data
  • Conduct analysis related to media planning, including campaign setup and data collection
  • Provide strategic recommendations by analyzing factors such as day parting and frequency
  • Collaborate with marketing leadership to maximize ROI/CPA goals
  • Participate in exploring and testing new marketing channels

Requirements

  • Bachelor's Degree
  • 3+ years of experience in performance marketing
  • Experience in both Facebook and Google Ads
  • Proven ability to interpret data and make recommendations
  • Advanced Excel skills
  • SQL experience is a plus
  • Knowledge of campaign performance analysis and media planning/buying

Benefits

  • No benefits