Job Description

The VP of Ad Sales Marketing will lead the integrated marketing and advertising sales strategy, partnering with the Chief Revenue Officer and driving awareness of weather as a media opportunity. The role requires strategic thinking, hands-on execution, and collaboration to drive revenue and market leadership.

Responsibilities

• Define and execute marketing strategies to support revenue targets
• Translate business goals into sales and marketing plans
• Develop messaging, product positioning, and go-to-market strategies
• Guide development of strategic proposals and campaigns
• Lead partner marketing programs
• Drive B2B brand presence and reporting
• Lead and mentor a team

Requirements

• 12+ years of experience in media, advertising, or B2B marketing
• Proven success in driving revenue and scaling marketing
• Experience working cross-functionally
• Strong understanding of partner marketing and industry trends
• Familiarity with the advertising ecosystem
• Experience applying AI and analytics
• Excellent storytelling and presentation skills
• Bachelor’s degree required

Benefits

• No benefits