Coordinate and execute site campaigns, manage product data, build landing pages, and drive customer engagement through effective merchandising, content, and SEO.
Responsibilities
Plan and execute site merchandising strategies
Coordinate across departments to ensure campaign launches
Develop and maintain a content calendar
Manage product data within our PIM system
Track campaign performance, analyze results, and provide insights
Optimize site content with light SEO strategies
Leverage Shopify Plus to manage site merchandising
Requirements
1-2 years of experience in ecommerce merchandising or digital marketing
Strong sense of the Filson brand
Excellent communication and organizational skills
A collaborative team player
Experience with Microsoft Suite, Google Suite, and Figma
Proficiency with Shopify Plus and experience managing product data in a PIM system