Job Description

The Senior Director of Product Marketing will lead the PMM team to drive revenue growth and market awareness for Revinate’s portfolio of products. This role owns the Go-To-Market (GTM) strategy, ensuring optimal product positioning, pricing, and competitiveness, balancing long-term vision with near-term execution.

Responsibilities

• Define and champion the product vision, strategy, positioning, messaging, and roadmap to drive product sales.
• Lead new product launch communications and enablement for the GTM team.
• Act as the bridge between Product and the target buyer.
• Conduct market/competitor research to identify opportunities and differentiate products.
• Own pricing strategy, comparing against competitors and customer willingness to pay to maximize profitable sales.
• Collaborate with Finance and a pricing analyst to validate models and align monetization with product value and growth.
• Deliver pricing and new release updates and messaging to the GTM team.
• Lead, mentor, and grow the PMM team with clear processes and a data-informed culture.
• Act as a cross-functional leader, aligning Product, Sales, Marketing, Customer Success, and Finance on product priorities.
• Contribute product-specific content for NAVIGATE (annual customer conference).
• Lead regional Industry Advisory Boards.
• Build deep customer relationships for insights and validation, and produce success stories and marketing assets to drive inbound leads and revenue.

Requirements

• 5+ years of Product Marketing experience, including 3+ years leading B2B SaaS teams.
• Bachelor's degree in a technical or business field; Master's or MBA preferred.
• Proven success defining and launching scalable SaaS products with significant market adoption and revenue growth.
• End-to-end ownership of pricing, packaging, and product enablement throughout the software lifecycle.
• Deep knowledge of Customer Data Platforms, high-volume marketing products, AI/ML, and enterprise software.
• Exceptional strategic thinking for conceptualizing and executing ideas.
• Outstanding communication and presentation skills to influence stakeholders.
• Well-developed business and financial acumen for developing business cases and forecasting ROI.
• Global organization experience.
• A "customer-first" approach to feasibility and goals.
• Highly collaborative, forward-thinking, and effective in a dynamic, high-growth environment.

Benefits

• No benefits