Product Marketing Manager

Apiiro
Full-time
Remote
Posted on 5 months ago

Job Description

Apiiro is seeking a Product Marketing Manager to develop and execute marketing plans, focusing on positioning, messaging, sales enablement, and market analysis within the application security space. This is a new role with the opportunity to build and manage the Product Marketing function.

Responsibilities

  • Develop positioning and messaging
  • Research industry trends
  • Create market education assets
  • Analyze competitors
  • Manage analyst relations
  • Lead product launches
  • Gather market feedback
  • Lead sales and partner enablement
  • Develop content strategies

Requirements

  • 5+ years of B2B security experience (SaaS preferred)
  • Ability to develop compelling messaging
  • Translate technical concepts into value-based messaging
  • Flexible and adaptable
  • Excellent communication skills
  • Creative thinker

Benefits

  • No benefits