Client Strategy Lead - Media

PMG
Full-time
Dallas, TX; New York, NY
Posted on 5 months ago

Job Description

PMG is seeking a Client Strategy Lead to shape media strategies, build client relationships, and deliver results through business insight, media planning, and cross-channel collaboration. The role involves managing campaigns, developing strategic plans, tracking performance, and contributing to team planning and process improvement.

Responsibilities

  • Build and nurture client relationships
  • Craft full-funnel media plans
  • Oversee budget management and forecasting
  • Solve complex issues
  • Create and present media plans
  • Act as a liaison between clients and teams
  • Define measurable marketing objectives
  • Monitor and assess campaign performance
  • Manage omnichannel campaign budgets
  • Develop client reporting deliverables
  • Drive testing and learning agendas
  • Stay up-to-date on industry trends
  • Analyze industry trends and competitors
  • Ensure operational excellence

Requirements

  • 4+ years of experience in Client Strategy
  • Bachelor’s degree or equivalent experience
  • Knowledge of integrated marketing strategy
  • Experience translating analytics into insights
  • Ability to partner with media, creative, and analytics teams
  • Strong critical thinking and attention to detail
  • Collaborative spirit
  • Commitment to continual learning
  • Customer-focused mindset
  • People-focused leadership

Benefits

  • No benefits