Job Description

PMG is seeking a Programmatic Media Senior Associate to lead the execution of programmatic campaigns, manage vendor negotiations, and deliver insightful reports. The role involves collaboration with cross-functional teams and mentorship of junior team members, focusing on data-driven decisions and innovative media strategies.

Responsibilities

• Lead execution of programmatic campaigns
• Manage digital programmatic initiatives
• Collaborate across teams
• Manage RFP processes and vendor negotiations
• Develop and deliver insightful reports
• Master PMG’s proprietary technology Alli
• Mentor and guide team members
• Oversee budgeting responsibilities
• Identify and implement testing opportunities

Requirements

• 3+ years of experience in digital media and programmatic advertising
• Bachelor’s degree or equivalent experience
• Understanding of Analytics, Programmatic Advertising, and Marketing Metrics
• Knowledge of Marketing Planning & Analysis and Database Marketing
• Familiarity with Ad Exchanges, Ad Servers, and DSPs
• Channel expertise across CTV, OLV, Display, Audio, Native, DOOH, and App
• Proficiency in Microsoft Excel and SQL
• Strong understanding of Measurement Systems
• Excellent collaboration and communication skills
• Commitment to curiosity and adaptability

Benefits

• No benefits