Programmatic Media Senior Manager

PMG
Full-time
Dallas TX; New York, NY
Posted on 5 months ago

Job Description

PMG is seeking a Programmatic Media Senior Manager to shape the strategic direction of clients’ programmatic campaigns, lead a team, and foster innovation. The role involves collaboration with stakeholders, campaign analysis, and leveraging proprietary technology to deliver impactful results.

Responsibilities

  • Shape programmatic campaign strategy
  • Collaborate with senior client stakeholders
  • Monitor and analyze campaign performance
  • Identify growth opportunities
  • Lead and mentor a team
  • Build relationships with platform partners
  • Leverage PMG’s Alli technology
  • Contribute to integrated marketing strategies

Requirements

  • 7+ years of digital media/programmatic experience
  • 3+ years of leadership experience
  • Expertise in Programmatic Advertising, Marketing Planning & Analysis
  • Proficiency in Analytics, Database Marketing, Excel, and SQL
  • Expertise in Ad Exchanges, Ad Servers, and DSPs
  • Channel knowledge across CTV, OLV, Display, Audio, Native, DOOH, and App
  • Strong mentoring and communication skills
  • Commitment to continual learning

Benefits

  • No benefits