Job Description

Via is seeking a creative Digital Content Associate Principal to own the strategy, development, and optimization of content across digital channels, including website, social media, and ad campaigns. This role involves communicating Via’s global impact, technology, and thought leadership, while maintaining brand voice and engaging key audiences.

Responsibilities

• Develop and execute digital content strategy
• Maintain brand voice and editorial guidelines
• Manage social media calendar
• Draft and edit copy for social media
• Monitor and engage on social channels
• Track and report on KPIs
• Coordinate visual assets
• Research industry trends

Requirements

• 3+ years of experience in social media, digital marketing, or content strategy
• Proven track record of growing B2B audiences on LinkedIn and Twitter/X
• Exceptional writing and editing skills
• Fluency in social media tools
• Strong organizational and project management skills
• Ability to translate complex topics into engaging content

Benefits

• No benefits